QR codes that stand out

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The holy temple of QR

3 articles published

A QR code tracks nothing: the link behind it does. What a scan really records, how far to trust each number, and what you will never learn from it.

Meta, GA4, Google Ads: add a tracking pixel to your QR codes and find your scanners in your ad campaigns. Print finally becomes targetable.

They are small, clever, cute, and will conquer the world. No, not aliens. But almost. QR codes.

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